NEXTAGENCY

Leila Palermo founded her first PR and communications agency in 1995; over time, this has considerably grown by developing a profound know-how as an incubator and business accelerator for successful startup for emerging fashion brands and independent designers – but also as a consultant for the reboot of established brands, with a new strategic approach and a strong will to reposition, supporting them with tools like digital PR and web marketing.

Image Consulting, strategic event planning and a thorough knowledge of storytelling and communication techniques are among the Agency’s assets, those essential to the creation of contents for brand building and positioning.

Through a clear understanding of the project and a natural attitude to intercept the changes in a constantly evolving environment, Next/Agency is an open laboratory for a fashion – design – art crossover: together with a strong sense of sharing goals and objectives, the agency’ staff expertise is able to trigger strong relationships between the brand and the media, in order to position products and experiences in an everchanging multi-channel market.